Rodrigo y Gabriela at The Independent, Oct 24, 2006

Rodrigo y Gabriela, Oct 24, 2006 at The Independent
Originally uploaded by Lyndon Wong.

An intimate sell-out crowd gathered tonight at The Independent in San Francisco to hear virtuoso acoustic guitar duo Rodrigo y Gabriela perform. Most of us heard about them the same way… some radio airplay on KFOG or word-of-mouth supported by audio and video snippets on YouTube and MySpace. Social media clearly helps new ideas spread fast with minimal advertising spend, especially when it concerns music.

My personal highlight from tonights performance had to be the guitar duo’s rendition of Dave Brubeck’s Take Five. RodGab, as they label themselves for short, will go far. Thanks to social media, even a middle-ager like myself, unconnected to the latest in music, quickly recognized their talents.

Fans may appreciate Mike Peyzner’s excellent photos from the concert, including the shot of Gabriela above.

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